Destination knowledge is one of the most powerful ways to grow your confidence and craft unforgettable itineraries for your clients. The more you know about a place—its culture, landscapes, and unique experiences. The better equipped you are to inspire and guide travelers.
We also understand that finding time for professional development during a busy workday can be challenging. That’s why the 100% Pure New Zealand Specialist Program offers flexible, online training modules you can complete at your own pace. Each course helps deepen your destination expertise while fitting conveniently into your schedule. Empowering you to deliver authentic, high-quality travel experiences.
Why you should become a 100% Pure New Zealand Specialist with Tourism New Zealand
Gain essential knowledge
The comprehensive programme is the cornerstone of your New Zealand destination training
Learn when it suits you
Courses have been designed with you in mind, each takes approximately 25 minutes to complete
Complete the training faster
Consider yourself a New Zealand expert? Pass the knowledge tests to skip modules.
Visit New Zealand
All specialists are invited to discover Aotearoa New Zealand using the EXPLORE self-famil programme.
Access the latest insights
Courses use consumer research to ensure products and experiences suit your clients perfectly
Recognition of achievement
All specialists receive exclusive promotional assets to showcase their skills and expertise to clients